Wednesday, May 07, 2008

Google's Innovation Machine

The April edition of The Harvard Business Review features an article about how Google performs and manages its innovation: Reverse Engineering Google’s Innovation Machine. The article explains Google’s innovation ecosystem, which includes Content Providers, Consumers, Advertisers and Innovators. The ecosystem helps Google to know and involve its customers, to serve as a platform for third parties for delivering their services, and to provide value for advertisers. All information passes through Google’s infrastructure providing it with a wealth of relevant information on user preferences, actual use of services, etc.

It describes Google’s 1200 quarter forecast (300y), which provides the company with a long term vision and mission: “to organize the world’s information and make it universally accessible and useful”. Part of this vision is currently being monetized through advertisement.

It also details to some extent the famous 20% that Google employees have to spend on innovation (other things than their daily business).

An interesting case study, especially for telcos, which are currently reflecting on whether they should continue to be only a “dump pipe”, or, in addition, a “smart pipe”, or even a “service provider”.

Enjoy!

47 comments:

Roshnet said...

I guess the whole Google story could be boiled down to one phrase: "participative product development"

When did any telco do that ?

Patent Esceptic said...

How many patents does Google hold?

Javier said...

Google has one (almost) unique competitive advantage: They attract and retain talent.

Many companies talk about it, but few implement a truly retention and recognition program for creative and talented people.

Google employees are innovative and creative because the company do not send contradictory messages about it, and truly rewards inovation.

Javier G.G.

peter said...

What I find fascinating about the Internet and telecomms is that the a smart pipe and a dumb pipe can use the very same physical pipe! So, "dumbness" and "smartness" are in some sense only virtual (conceptual). It is therefore possible for telcos to choose to be "All of the Above" -- ie, to offer basic dumb connectivity along with smart connectivity (high QoS) and VAS as well. This creates great freedom for telcos, much more than other network business (eg, electricity, water supply). But freedom brings choice, and hence challenges.

Anonymous said...

Don't stop posting such articles. I love to read stories like that. Just add some pics :)

Hieu Nguyen Ngoc said...

Very informative and unique post. Thanks for sharing it with us. Keep up the good work Busty Escortsprostate massager!!!

obama said...

It doesn’t make sense
That you should have a broken heart
If I were the only one
I’d never let you fall apart
You’re the kind of woman
Escort Sydneyfree porn

obama said...

You’re the kind of woman
That needs a man with lots of cash
With a stack of major credit cards
And with me you don’t have to ask
best sexy lingerieLondon Escorts

obama said...

I give good love
I’ll buy your clothes
I’ll cook your dinner too
Soon as I get home from work
I’ll pay your rent
melbourne stripperseffects of salvia

obama said...

Soon as I get home, soon as I get home from work
Girl, I’ll treat you right
And I’ll never lie
For all that it’s worth
I give good love (good love, good love, good love, good love)
Las Vegas Escortscam to cam sex

blogcar said...

I guess the whole Google story could be boiled down to one phrase: "participative product development"
sydney escortchat sex

blogcar said...

If you buy a wireless Apple product, it's a good idea to be aware that the premium you're paying for the hardware is not the end of the story.
free cam to camVegas Escorts

kosovohp said...

To sacrifice a pot of gold
You're the kind of woman
That needs a man that's always there
It's not that you require a lot
Just need some tender love and care
Sydney EscortsEscort Accompagnatrici

smalltk said...

A few days ago, Wolfram|Alpha announced that it had released a cool new feature that lets you shop for electronics using Best Buy's API. In typical geeky fashion, the company that ...
produto eroticoCheap oriental escorts

kosovohp said...

What kind of man
Would leave you standing in the cold
Must've been a silly one
To sacrifice a pot of gold
You're the kind of woman
Escorts SydneySex toy shop

blogcar said...

Please share: Why would educators here on Sunday Morning want to build their own personal learning network?
escort sydneyadult toys shop

traihp said...

What kind of man
Would leave you standing in the cold
Must've been a silly one
To sacrifice a pot of gold
latexhandskar sexySydnet Escorts

Anonymous said...

japan3xsex.blogspot.com
western porn full movie

online bookie said...

I think everything has to innovate from time to time so as not to become routine

Anonymous said...

It's in fact very difficult in this full of activity life to listen news on TV, thus I only use web for that purpose, and obtain the newest information.
My web page: Hainan Airlines

Anonymous said...

This piece of writing will assist the internet people for creating new blog
or even a blog from start to end.
Here is my website ; bacalao

Anonymous said...

[url=http://loveepicentre.com/][img]http://loveepicentre.com/uploades/photos/2.jpg[/img][/url]
belize man dating [url=http://loveepicentre.com/]charles woodson dating[/url] lust dating site matches
naughty or nice dating forum [url=http://loveepicentre.com/map.php]totally 100 free dating sites[/url] dating an army rangeer
penn badgley dating blake lively [url=http://loveepicentre.com/testimonials.php]english women dating service[/url] big and beautiful free on-line dating

Anonymous said...

7inch windows ebook http://audiobookscollection.co.uk/it/Dennis-Rainey/m29264/ history of the pyrates ebook [url=http://audiobookscollection.co.uk/fr/Cocoa/c1636/]free ebook divided allegiance[/url] sony ebook reader sale

Anonymous said...

brenda jackson ebook rar http://audiobookscollection.co.uk/it/Michael-Levitt/m87877/ the sheikh's bartered bride ebook [url=http://audiobookscollection.co.uk/Greek-Philosophers-as-Theologians/p182937/]dangerous diana palmer free ebook[/url] melamar kerja ebook download

Anonymous said...

ebook candy wrap http://audiobooksplanet.co.uk/es/Biogr-fico/c103/?page=3 java and xml free ebook 2006 [url=http://audiobooksplanet.co.uk/Contro-Ratzinger/p199937/]fictionwise ebook reader[/url] icebound land free ebook

Anonymous said...

whos helping you software http://buyoem.co.uk/de/category-100-114/Anderes?page=4 wireless network mapping software [url=http://buyoem.co.uk/es/category-100-102/Negocios?page=5]serif software discount coupon[/url] blue book software
[url=http://buyoem.co.uk/fr/product-25726/Adobe-Creative-Suite-4-Design-Premium]Adobe Creative Suite 4 Design Premium - Cheap Legal OEM Software, Software Sale, Download OEM[/url] medical appointment and scheduling software
[url=http://buyoem.co.uk/es/category-100-101/Sistemas-operacionales][img]http://buyoem.co.uk/image/2.gif[/img][/url]

Anonymous said...

game software cracks http://buyoem.co.uk/product-31615/GrandReporter-1-2-MAC windows xp cloning software [url=http://buyoem.co.uk/es/product-25115/Adobe-Incopy-CS4-Mac]accounting software code model[/url] best chart software forex and stocks
[url=http://buyoem.co.uk/product-34608/Adobe-Creative-Suite-5-5-Master-Collection-MAC]Adobe Creative Suite 5.5 Master Collection MAC - Software Store[/url] wii software list
[url=http://buyoem.co.uk/fr/product-36589/Microsoft-Windows-7-Ultimate-x32-Japan][img]http://buyoem.co.uk/image/1.gif[/img][/url]

Anonymous said...

I really like your blog.. very nice colors & theme. Did you create this website yourself or did you hire someone to do
it for you? Plz reply as I'm looking to create my own blog and would like to find out where u got this from. thank you

Also visit my web site; Bmi calculations
My website - Bmi calculator men

Anonymous said...

[url=http://redbrickstore.co.uk/products/toprol-xl.htm][img]http://onlinemedistore.com/12.jpg[/img][/url]
ritalin mexican pharmacy http://redbrickstore.co.uk/products/motrin.htm health pharmacy drugs and medications t tadalafil [url=http://redbrickstore.co.uk/products/sinemet.htm]legitimate pharmacy that sell generic cialis[/url]
online pharmacy for dexedrine http://redbrickstore.co.uk/products/requip.htm pharmacy technician salaries [url=http://redbrickstore.co.uk/products/cefadroxil.htm]cefadroxil[/url]
amitripttylinemexican pharmacy http://redbrickstore.co.uk/products/provera.htm online pharmacy tech [url=http://redbrickstore.co.uk/products/cephalexin.htm]cms pharmacy contacts[/url]
oxygen regulation california pharmacy board http://redbrickstore.co.uk/products/maxalt.htm vet pharmacy info [url=http://redbrickstore.co.uk/products/amoxil.htm]amoxil[/url]

Anonymous said...

[url=http://redbrickstore.co.uk/products/zithromax.htm][img]http://onlinemedistore.com/5.jpg[/img][/url]
pharmacy comparison http://redbrickstore.co.uk/products/metoclopramide.htm sb college of pharmacy [url=http://redbrickstore.co.uk/products/effexor-xr.htm]netherlands pharmacy for sale[/url]
argumentation in pharmacy http://redbrickstore.co.uk/products/lysexl.htm canadian relief pharmacy consulting locum [url=http://redbrickstore.co.uk/products/hyzaar.htm]hyzaar[/url]
fax numbers for eckerd pharmacy http://redbrickstore.co.uk/products/zanaflex.htm mega pharmacy and mail ceneter [url=http://redbrickstore.co.uk/products/dilantin.htm]sams online pharmacy[/url]
pharmacy cialis http://redbrickstore.co.uk/products/septilin.htm heb pharmacy uvalde texas [url=http://redbrickstore.co.uk/products/viagra-professional.htm]viagra professional[/url]

Anonymous said...

after signing on, you teѕtamеnt be capable to interrogatіon iѕ not sοmеthing that can be dгаwn from а weekеnԁ flігtation, but
the Reсeivе was both fгesh and rеasѕuring.

The third gеar ѕome nerveless tro сhοi for both
Μac as аdvаntageously as PC. Βe tгuѕted tο Dodging when уοu сan Acquire hоw to
defenԁ yourѕelf against the dгagons.
paѕsion At outset brilliant GаmeIn this plot you Ѕerve Rаy Lіnk up of the many possibіlities that еntirеly сyberspacе gаmeѕ cаn Τenԁer.


Feel fгee to surf to my pаge; game

Anonymous said...

Wonderful post howeveг , I was wondering if you cοuld ωгite a litte moгe on thiѕ topic?

I'd be very thankful if you could elaborate a little bit further. Kudos!

My blog; legal amphetamines

Anonymous said...

You are going to locate physical fitness gear critiques and rankings are readily out there on line and at fitness centers
today.

My webpage free weights for sale

Anonymous said...

Energy coaching with dumbbells qualified prospects to far more rapid
gains in muscle mass mass and absolute energy - real world strength -
than may be accomplished any other way.

Also visit my webpage: bowflex selecttech 552 adjustable dumbbells

Anonymous said...

But with BowFlex TreadClimber, thirty minutes is enough to
burn off 325 calories devoid of comprising your
privacy since you can just stroll readily on this machine
inside your home or home.

My web-site - please click the up coming post

Anonymous said...

And it could be if it weren't to get a insignificant "glitch" that we have now found for the decreased stop designs.

Feel free to visit my web blog free weights for sale

Anonymous said...

I found the level of oil she put for the grill prior to sauteing the omelet filling and frying the eggs.


Here is my web-site; http://www.getfitnstrong.com/adjustable-dumbbells/adjustable-dumbbells/

Anonymous said...

Lots of people which have obtained the P90X exercise DVDs are torn between working with
power bands and dumbbells.

Also visit my web site - http://www.getfitnstrong.com/bowflex-dumbbells/bowflex-adjustable-dumbbells/

Anonymous said...

Magnifiсent site. Α lot оf useful info hеre.
I'm sending it to several pals ans additionally sharing in delicious. And obviously, thank you on your sweat!

Feel free to visit my weblog; new party pills review ()

Anonymous said...

As an example, you can complete a bench push although seated on the Bowlfex instead of distribute out together a fat bench.



Also visit my website; http://www.getfitnstrong.com/bowflex-dumbbells/

Anonymous said...

And just what the heck, the fat misplaced along with the muscle mass crafted being a
outcome in the purchase, is all bonus.

Stop by my homepage ... mouse click the up coming webpage

Anonymous said...

So just take time to study a magazine or world wide web posting about your
favored exercise, or healthy foods.

Feel free to visit my web blog - http://www.getfitnstrong.com

Anonymous said...

That means you can steadily enhance power amounts without needing to bulk up a great deal to begin
with.

Here is my web blog http://www.getfitnstrong.com

Anonymous said...

Pear Shape: Tгouseгѕ should bе in the
know of all the big fаshіon statementѕ
of thе ѕeason. The result was what everyone expectеd, but the rich сolour palеtte of purple, blue, purρle and yellow.
Theу need tο be washeԁ. Rodeo events also
plаyed a bіg rolе in pοpularizing the
fashіon, men's sexy underwear, her jealous actually cried, can See the power of men's unԁerwear is indeeԁ gгеаt fun.
If you are not an excеptіonal artist, but haѵe not found anything уet.


My ωеb page; Τhοi trаng nam (http://www.faceplus.us)

Anonymous said...

4 Mbpѕ ωhіch is about twice aѕ fast as iρhоne 4 bοasts ѕіgnificant improvements over the ρrevious dеvice, the Guardiаn has learned.
This came to the conclusіon that the iphone 5, beaгs the identifiers 'iphone5, 1 and 'iphonе
5, 2 depеnding on the region.

Anonymous said...

Higher repetition bodyweight workout routines are perfect for
constructing muscular endurance nevertheless; they do almost nothing to increase muscular size or higher power.


Check out my webpage ... bowflex selecttech 552 dumbbells

Anonymous said...

Then you are likely making an attempt to seek out the most effective offer for the net.


Also visit my site :: bowflex selecttech 552 dumbbells review